what is email marketing

Softwares and AI tools for Email Marketing – Complete Guide

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Email marketing in 2025 is no longer just a communication tool—it’s a strategic revenue engine powered by automation, AI, and behavioral data. With over 4.6 billion global email users and a proven ROI of $42 for every $1 spent, email marketing has become a non-negotiable part of every business’s digital strategy. This comprehensive guide breaks … Read more

The Ultimate Guide to Email Marketing for beginners in 2025

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Email marketing remains one of the most powerful tools in the digital marketing arsenal. Despite the rise of social media, influencers, and AI-generated content, email continues to outperform most channels in terms of engagement, conversion, and return on investment (ROI). For those just beginning their journey into email marketing in 2025, this in-depth guide will … Read more